 |
How to Market Your Arts And Crafts With These 5 Great Tips
My wife and I went to the grocery store the other day. While she was in there loading up on what we needed for the week, I decided to visit the local arts and crafts store next door. I was always fascinated with arts and crafts. The ability to create something genuine out of small pieces of wood, yarn, string, fabric, you name it, was very intriguing to me. Intriguing, because my creative mindset to do something like that, just wasn`t there.
But what I do hold a creative knack for is the ability to find better ways to advertise, market, sell and promote products, businesses and services. So an idea hit me to combine my creative skill in advertising and promotions, with that of those items in arts and crafts.
If you create arts and crafts as a way to generate some income, or even as a hobby, practice these five tips below to increase and build your customer base.
Start a blog. Blogging is all the rage right now and will be for many years to come. A blog is a great way for someone to get the word out about who they are and what they do. There are many free blogging tools out there such as blogger, Wordpress and LiveJournal. Start your blog today and begin writing to your blog about the pieces of arts and crafts that you create. People that are interested in what you do, want to hear from you, because you are invariably an expert in the field.
Write a press release. Local newspapers are always hungry for news, especially about what is going on in the community. A well written press release is a great way to get the word out on your arts and crafts. Your press release should be 400 to 600 words in length and answer the who, what, when, where, why and how of your business. If you are not a very good writer, do not worry, hire a local high school student who works on the school paper to write it for you. They are always looking for experience and here you go, being the nice person that you are, handing it to them. Once written, submit your press release to your local newspapers, and editors to magazines that cover what you are trying to sell. Don`t forget to put your blog URL, email address and a phone number somewhere in the press release so the readers can get in touch with you to order your products.
Start a newsletter. Now that you have a blog set up, you want to capture information from anybody and everyone who visits it. The best way to do that is to start a newsletter. You can easily set this up by visiting feedblitz on the web. It is a free service that is easy to use and implement. Your blog visitors will subscribe to your newsletter by entering their email address. Then once a week, month, etc., depending on how often you want to send it, your newsletter will be distributed to your subscribers. Your newsletter will include your expert information that you post on your blog, as well as a means for your readers to view your latest products to make a purchase. As your newsletter begins to grow, so will your sales.
Advertise online. A no brainer as you will need to generate even more visitors to your blog. A good way of doing this is to advertise. The best part is there are a variety of sites out there where you can advertise for free. Craigslist, Adpost, and our website are great places to start. Advertise with the free version at first to help generate more customers before you dive into paying for it.
Build up your Google page rank through exchanging links. Without going into scientific details, the Google page rank is the means by which google and other search engines rank your blog. The higher your rank, the closer to the top of search engines your blog will appear. A great way to increase your google page rank is through exchanging links. You want to exchange links with websites that are similar in content to yours, and try to exchange links that have an equal or higher rank than your site, although exchanging with a site that is lower than yours will not bring you down, you will just need more of them. We use LinkMarket to exchange links for our website. It is free service and they have over 80,000 other websites to exchange with.
So there you have it. Five great ways to get you started in selling your arts and crafts. It doesn`t matter whether it is your hobby or something you do full-time, implementing these five tips will help you along your way to a successful arts and crafts business.
About the Author: Bruce A. Tucker is the Associate Director of http://www.Indocquent.com, an online resource that allows businesses and individuals to post their products and services for sale in 20,000 cities throughout 200 countries around the world. To learn more about Indocquent`s, Promos by IDQ campaign, visit their website at Indocquent.com.
|
 |
Baby Shower Ideas!
Planning a Baby Shower? Get tons of free ideas for decorations, favors, invitations, recipes, gifts, games, themes and more!
Party Planning Ideas!
Love planning parties? We've got fabulous party planning ideas and inspiration! Menu ideas, do-it-yourself decorations, centerpiece projects, themes, etiquette, creative ideas, how-to advice and tips. Everything you need to be the hostess with the mostess!
Free Wedding Craft Projects!!
Tons of free wedding craft projects! Make your own wedding centerpieces, wedding decorations, wedding flowers, wedding favors and more. Free step by step instructions!
1000s of Wedding Dress Pictures!
Find the Dress of Your Dreams!
Browse 1000s of pictures of this year's top wedding designs! Plus get wedding dress advice, info, tips and money saving secrets! View Wedding Dresses now!
Visit St. Simons Island, Ga. for Fine Arts & Crafts Festival
The Spring Fine Arts and Crafts Festival will be April 14-15, on St. Simons Island, Georgia. ResortQuest offers St. Simons vacation rentals to accommodate those attending festival.
Oregon Author Crafts Innovative Western Novel
Jim Kennison of Newport, Oregon, reflecting on his experience and childhood memories, has written a western novel that departs from the tradition of the genre.
How to Sell Your Crafts on eBay
Artists, craftspeople and photographers are successfully selling their wares everyday on the online auction site, eBay. According to a recent analysis of eBay sales, a crafts-related item is sold every nine seconds, a scrapbook item is sold every minute, and 40 cross-stitch items sell in an hour on eBay.
Unique Wedding Favor Ideas
A favour for a wedding is like a fingerprint, it reminds people of a certain wedding. It is all too often at weddings being presented with the same old favors for a wedding, and this is not something we want, when we want to make a unique wedding.
Scary Halloween Crafts
Looking for some great Halloween crafts for your Halloween party, haunted house, or just for trick-or-treaters?A fun craft is something that can keep you occupied for hours on end especially if you enjoy it. Here are some ideas that will hopefully set you on your way in preparation for your next Halloween.
All of the Best Valentine?s Crafts with Your Printer
Come Valentine?s Day, are you ready to show your loved ones how much you love them? Perhaps you?re not, and it?s because you still haven?t chosen the perfect gifts for them. Valentine gifts don?t have to actually break your bank. They simply require a dose of love and care, a little bit of ingenuity, and a printer machine, perhaps a Canon printer, to produce your own self-made Valentine?s crafts for someone special during February 14th:
Heraldry in the Crafts--Why Not Specialize?
I have a small website where I try to sell custom-made lapel buttons. In addition to these made-to-order buttons I also offer several specialty lines of off-the-shelf items and at this time of year I'm usually concerned with one of those lines in particular: Irish heraldic buttons.
Complete Your Wedding Favors with Wedding Favor Gift Tags
While practically every aspect of a wedding can be hired out to professionals -- from the decorations, invitations and flowers to the food and music at the reception -- many couples still choose to take on some tasks themselves. If you are planning a wedding soon, you, like many brides-to-be, may decide to prepare the wedding favors yourself. Some do it because they have the time and creativity, while some do it because wedding favors are actually one aspect of the wedding preparations where they can cut costs. Still, some brides-to-be choose to make wedding favors themselves because they want to personalize the gifts that they give to their wedding gifts. Whether you hire out the wedding favors or take on the task yourself, don't make the ...
Kaleidoscopes - Collectable Art, New Age Therapy or Craft Project for Kids?
Explore Kaleidoscopes, a new and ancient form of art, sculpture, science, therapy, and play at the 5th Annual Vermont Kaleidoscope Festival. The event runs from Friday, July 8 - Sunday, July 10, 2005 in Stowe, Vermont.
Parents Find Thanksgiving Crafts, Recipes & Printables for Children on FamilyEducation.com
Thanksgiving games and activities available free on parenting site.
The Crafts In Customized Picture Bags
People then and now are really fond with the evolution of technology, especially the time when the camera came in. Its product-still photo-caters to the sentimental ones capturing memories for the years to come. Normally, the memories are stored either in photo album or in glassy picture frames.
Are You Ready To Show Your Crafts at Trade Shows?
If you make your living by selling hand-made crafts, you've undoubtedly spent many hours at local and regional craft shows. As you already know, finding the right shows, getting accepted, and creating the display takes a great deal of creativity and time, but a good show makes the trouble well worth the effort.
Wedding Favor Gift Box Ideas
Your wedding is your very special day. As such, you want everything to look magnificent, and the wedding favors are certainly no exception. Rather than just putting them on the tables for the reception, you want them in wedding favor gift boxes. However, you are unsure of what wedding favor gift boxes you want, so you need some wedding favor gift box ideas.
Valentine's Day Activities, Crafts, Printables & Quizzes Featured on FamilyEducation.com
Free parenting resources help families plan happy valentine's day.
Custom Furniture maker Darrell Peart is Proud to Introduce an Arts & Crafts Original Design: The Aurora Pedestal Desk
Nationally known designer, furniture maker and author Darrell Peart presents the Aurora Pedestal Desk, the latest addition to his line of Greene and Greene inspired furniture.
|
